Hairplay Beach Style Creme Size:100ml Its volumizing formula creates that

Its volumizing formula creates that effortless “beach-effect” waves with shape control and hold for all hair lengths

Prevents moisture loss

It delivers a matte finish with a strong hold

Ideal for color-treated hair and perfect for curl patterns 2B and beyond

Conditions and softens hair

Hairplay Beach Style Creme Size:100ml Its volumizing formula creates thatKMS Hairplay Beach Style Creme is the go to styling essential for achieving effortlessly tousled, beach inspired texture. This 100% vegan formula, enriched with upcycled Sargassum Seaweed, delivers weightless hydration while enhancing natural movement and hold. Designed for all hair types, it provides a matte, touchable finish without stiffness, perfect for creating a relaxed, windswept look. 100% vegan and eco friendly Matte finish with no shine